According to Puja Singh, CEO of Manipal Fintech, 10 grams of gold bought around ₹73,000 last year is now valued at nearly ₹1 lakh.
“The rally has been impressive, outperforming most other asset classes,” Singh said, calling the metal a “resilient financial tool” in today’s uncertain economy.
Akshaya Tritiya was celebrated on May 10 last year, and this year it falls on April 30.
Gold prices have risen steadily over the past year due to a combination of factors: persistent inflation, global geopolitical tensions, and continued purchases by central banks.
At the retail level, prices have touched the symbolic ₹1 lakh mark for 24K gold per 10 grams, something unthinkable just a few years ago.
But as gold shines brighter this festive season, the question many investors face is: What now? Should you sell or hold on?
“Don’t rush to sell just yet”
Krishan Mishra, CEO of FPSB India, urges investors not to make hasty decisions based on returns alone.
“Gold is a strategic hedge against inflation and market volatility,” he said. “If the proportion of gold in your portfolio has grown significantly, consider partial rebalancing. But don’t exit just because prices are high.”
He advises looking at gold as part of a broader financial plan. “Decisions should be based on your risk profile and long-term goals. When in doubt, consult a financial planner.”
Echoing this sentiment, Aksha Kamboj, Vice President of IBJA and Chairperson of Aspect Global Ventures, said: “Taking some profits off the table is fine, especially if you’ve held gold for a while. But keep a portion, it’s your safety net against uncertainty.”
Proceed with caution if you’re buying now
While those who invested last year are celebrating, new buyers should tread carefully.
“Gold has risen rapidly, and short-term corrections are likely,” said Singh.
She points out that gold appears overbought on technical charts and resistance is emerging around ₹94,500–95,000 per 10 grams. “There could be a retracement in prices before the next leg up.”
Samit Guha, CFTO at MMTC-PAMP, advised staggered buying. “Avoid lump-sum purchases. Buy in phases and ensure you’re investing in high-purity 24K gold with proper certification,” he said.
Mishra added that while physical gold remains a traditional favourite, alternatives like ETFs and Sovereign Gold Bonds (from secondary market) offer better liquidity and transparency, especially in volatile markets.
Kamboj warned against emotional investing: “With gold at such elevated levels, it’s important to avoid hype. Stick to trusted sources and focus on long-term value, not short-term price movements.”
ALSO READ | Akshaya Tritiya 2025: Retailers roll out offers on gold, silver, diamond jewellery; expect strong demand
